Yesterday, I posted about the new IRON MAN 2 viral ad campaign. Today, another one has gone online, and is strikingly familiar to yesterday’s. I’m really hoping that this is going to be a daily thing for awhile. Once again, it is a newspaper clipping that is very reminiscent of the background of the Whiplash character poster. When I talked about yesterday’s clue, I couldn’t figure out any sort of significance in the picture. Today, I noticed something interesting.
Click after the jump to see the rest of the ad, and my theory!
I’m starting to think that the highlighted word is the significance in the pictures. Yesterday, “Stark” was highlighted, today it was “confession.” Hopefully tomorrow they’ll put out another. I think they are leading up to something big with this campaign, although I’m not sure what as of yet. I’ll certainly keep an eye out on Jon Favreau’s Twitter feed, as he keeps putting stuff like this out, and I’ll post as soon as I see anything!
Any new theories today? Let us know in happy little comments!
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John Mulhern Writes 
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